Indirect Licensing Policy

Overview

In brief, SAP brought the court case against Diageo, demanding that this client pay additional fees for access to CRM data and online ordering. Diageo was already paying general license fees, maintenance fees, and additional specific licensing fees; however, SAP asserted this was insufficient. The judge decided in favor of SAP, based on the concept of "indirect licensing." Diageo must now pay over $67 million to cover usage by their own customers and suppliers.

While the ruling is currently limited to the U.K., it sets a precedent that could have massive consequences. Indirect licensing could be extended to include online shoppers checking prices, placing orders, or tracking deliveries.

Our Position

aACE Software's position on indirect licensing is simple — we don’t do it.

We believe aACE licensing is only required for users who have direct interaction with our software, not for the people who access third-party applications which rely on aACE as a data source.

As an active participant in developing and providing quality business software, aACE wants to work with entrepreneurs and business owners to build an atmosphere of trust. We believe that long-term success for everyone involved can naturally emerge from this kind of mutual respect.

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Recent headlines around the world have drawn attention to the legal battle between SAP and Diageo — a software giant and one of their major clients. Overview In brief, SAP brought the court case against Diageo, demanding that this client pay additional fees for access to CRM data and online... Learn More

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Recent headlines around the world have drawn attention to the legal battle between SAP and Diageo — a software giant and one of their major clients.

Overview

In brief, SAP brought the court case against Diageo, demanding that this client pay additional fees for access to CRM data and online ordering. Diageo was already paying general license fees, maintenance fees, and additional specific licensing fees; however, SAP asserted this was insufficient. The judge decided in favor of SAP, based on the concept of "indirect licensing." Diageo must now pay over $67 million to cover usage by their own customers and suppliers.

While the ruling is currently limited to the U.K., it sets a precedent that could have massive consequences. Indirect licensing could be extended to include online shoppers checking prices, placing orders, or tracking deliveries.

Our Position

aACE Software's position on indirect licensing is simple — we don’t do it.

We believe aACE licensing is only required for users who have direct interaction with our software, not for the people who access third-party applications which rely on aACE as a data source.

As an active participant in developing and providing quality business software, aACE wants to work with entrepreneurs and business owners to build an atmosphere of trust. We believe that long-term success for everyone involved can naturally emerge from this kind of mutual respect.

Learn More

Privacy Policy Update

In our updated privacy policy, you will find our approach explained front-and-center: we use your personal information only to contact you, only when you request us to contact you.

In addition, we commit to doing our part to ensure your information is kept secure.

These high standards arise from aACE Software's foundational values. Protecting data and providing software that is an exceptional investment are both essential to ensure our primary concern: your trust.

Learn More

We want our clients and contacts to understand our commitment to keeping your personal information private.In our updated privacy policy, you will find our approach explained front-and-center: we use your personal information only to contact you, only when you request us to contact you. In... Learn More

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We want our clients and contacts to understand our commitment to keeping your personal information private.

In our updated privacy policy, you will find our approach explained front-and-center: we use your personal information only to contact you, only when you request us to contact you.

In addition, we commit to doing our part to ensure your information is kept secure.

These high standards arise from aACE Software's foundational values. Protecting data and providing software that is an exceptional investment are both essential to ensure our primary concern: your trust.

Learn More